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Strategic Decisions at the Crossroads

Strategic decisions are about what you’re
going to do, not how.  They are decisions about what direction we’re headed.  Directly ahead?  Charge!  Move back?  Sound the retreat!!  Move around our obstacles?  Hit and run?

Most of us engage in some sort of planning.   We look at our current situation, we perceive opportunity and we set course.  We expect to succeed.  We see a path and we intend to proceed down that path overcoming whatever gets in our way.  We will think of new ways to deal with new obstacles as we encounter them.

And then we come to an intersection, a crossroads.  Do we drive on through, continuing toward our original destination?  Do we turn left or right?  Or do we stop and look to see just what’s traveling along this new path?

These intersections represent the greatest opportunities for success and failure simply because the variables are exponential in the intersections compared to our current path or on the intersecting path.  It’s in the intersections where ideas collide.  It’s in the intersections where “common sense” is questioned.  It’s in the intersections where what we’ve always known to be true may no longer be so.

Stepping into the intersections requires curiosity.  “What if?”  It requires passion.  “I really want to know.”  And it requires courage.  “I know the unknown is scary, but I’m going to take the risk.”

It’s a strategic decision either way.  Do we continue on our path or do we decide to do something different?  It takes curiosity, passion and courage to make either decision.

The only difference is there are many more variables in the intersection.

Only you can decide if that’s a good thing or a bad thing.

Either way the choice, the strategic decision, is yours.

><(("> Gayle Turner

Gayle is a ><(("> Team Member at Catch Your Limit, a consulting firm headquartered in Richmond, Virginia. To learn more, visit

Posted in Business, Change, Leadership, Strategic Planning, Strategy.

One Comment

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  1. Patrick McFadden says

    Great post! I love the descriptive nature of the intersection ( like rush hour traffic, but with ideas, choices, competencies) and how you acknowledge the components necessary like passion, curiosity, and courage to make a strategic decision. Ultimately, it is up to us to decide. Thanks

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