– July 17, 2008
I really enjoy boxing and watch all the big fights. But what intrigues me most about boxers is how they are out of the ring, particularly when they pose for photos. Everybody has seen it and if I were to take a picture with Evander Holyfield you could expect the obligatory raised fist as if to say “hey I’m a boxer too.”
What if all professions went this route? Imagine writers clutching a pen and steno pad in a photo or roofers making a nail gun salute in your next family picture. While my point is made in jest, sometimes it’s the little things that lend some idea in to what you and your brand are all about. It just so happens that part of the Catch Your Limit brand is about fun and if you don’t get that sense from our website, pictures and blog, we’ve missed the mark.
Truth is a lot of companies go to great lengths to keep their customers at a distance and away from things that may actually intrigue them. Take some time to look for the little things that do a great job of illustrating who you are… you may be surprised by the outcome.
><(("> Kyle Freund
Kyle is a former ><((“> Team Member at Catch Your Limit, a management and marketing firm with offices in Tallahassee, Florida and Richmond, Virginia. To learn more, visit www.catchyourlimit.com.
Posted in Organizational Culture.